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Brands drop Chinese-Canadian star Kris Wu over sex allegations

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Several brands in China have cut ties with top Chinese-Canadian celebrity Kris Wu after he was accused of luring young girls, including minors, into having sex with him.

The allegations, by a woman who says she was one of his victims, have been met with outrage in China.

Many online have called for Mr Wu to quit entertainment and leave the country.

Mr Wu, a popular singer and actor, denies the accusations and says he has filed a defamation suit.

Du Meizhu, a 19-year-old university student, posted allegations online that Mr Wu had lured teenage girls into having sex with him by promising lucrative opportunities in the music or acting industries – opportunities which never materialised.

On Sunday, Ms Du gave an interview with the NetEase site, alleging that she knew of at least eight victims, including herself. Two of the victims were minors, she alleged. In China, the age of consent is 14.

Ms Du has said she met Mr Wu when she was 17 years old, alleging that she invited to his home along with other girls, where they were pressured to drink alcohol. The next day she woke up in his bed, she said.

She alleged that Mr Wu would pay other women he had slept with to introduce him to more girls.

Ms Du also said Mr Wu paid her 500,000 yuan ($77,130, £56,100) to “keep quiet”, but she decided to speak out as she wanted to be “the last victim”. She said she was repaying the money and was ready to face legal action.

Mr Wu’s management team has denied the allegations and accused Ms Wu of fabricating the story.

On Monday, he wrote on microblogging platform Weibo: “I didn’t respond earlier because I didn’t want to interfere with judicial proceedings… but I cannot bear it anymore.”

The 30-year-old said he had met Ms Du once at a friend’s party but denied the other details of her account.

“If I’ve done any of the things (that are alleged), I will go to jail myself,” he said.

Since the allegations surfaced, Shanghai cosmetics brand Kans and detergent brand Libai have terminated Mr Wu’s contracts.

TV programme Ethereal Sound also said that it would no longer work with him, according to a report in the Global Times.

Other brands such as Kiehl’s and snack brand Bestore removed mentions of him on their Weibo pages.

Mr Wu was formerly a member of the popular K-pop group Exo, but returned to China in 2014 to strike out on his own as a singer and actor.

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